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• green & environment

  wind power’s green my a$$!!!

  06.26.08 | Permalink | Comment?

  You might think the idea of wind power generators are cool when you see them from your car when passing areas like the San Gorgonio Pass in Southern California, along the 10 freeway heading towards Palm Springs. The site is awe-inspiring—many of the wind turbines blades span over 100 feet, and the structures themselves are […]

• Branded Adventures, Conscious Thoughts, brand strategy, green & environment, sustainability

  green carpet for sustainability

  06.25.08 | Permalink | Comment?

  Since 2006 Graham Greene has a voice. What am I talking about Green has its voice. The Green Awards prides itself on unrolling the green carpet to creative corporations by awarding them prices for endorsing social responsability, for echoing sustainability, for raising awareness on green issues.
  For 2008, the Green Awards selected a large scope of […]

• advertising industry, green & environment, sustainability

  Fish sticks and plastic for dinner

  05.06.08 | Permalink | Comment?

  Last night I was flipping through an old issue of Vice and unexpectedly found myself lost in the graphic documentation of the Garbage Island in the Pacific Gyre, located 1,000 miles off the California coast, half-way to Hawaii. The Garbage Island isn’t really an island, it’s a loose collection of floating debris that’s been washed […]

• Branded Adventures, Conscious Thoughts, Design with Intelligence in Mind, advertising, advertising industry, green & environment, online community

  Laser Monks

  04.16.08 | Permalink | 1 Comment

  Everyday at my desk, plugged into my computer, managing projects and the day to day of jungle [8] I try to be good, green and responsible. This isn’t always easy to do when most office products kill dolphins, and plug up landfills. Trash bags need to be cut up when they go out, if […]

• Conscious Thoughts, green & environment, social activism

  Not Much to Love About Coal

  04.03.08 | Permalink | 1 Comment

  Let’s take a moment to talk about coal—it’s the first non-renewable combustible fuel man ever gathered and used. Coal mining predates Christ by thousands of years, but its importance can be seen everywhere because the modern world would simply not exist without coal. Try and picture American history and western expansion without coal, or rather, […]

• Conscious Thoughts, green & environment

  Shell passing the blame or challenging our innovation?

  03.18.08 | Permalink | Comment?

  The Eco-Marathon, hosted by Shell every year, is an open race that challenges teams to create the most fuel-efficient vehicle possible, by using creative new lightweight design structures like bike tires, and utilizing a range of different fuel options from gas to solar. The race often has astounding results, like a recent French winner, a […]

• Conscious Thoughts

  un cafe, por favor!

  03.11.08 | Permalink | Comment?

  Morales, Chavez, Castro declared war to the US imperialism.
  Another name, now symbolizes “la lucha” (the fight in Spanish) in South America, Valdez. Far from representing a government, he does nonetheless speaks in the name of his people, the cafeteros (coffee farmers) in Colombia.
  If it doesn’t ring your bell, let me give you the first note […]

• green & environment

  Prius Drivers are a very “special breed” - commentary or tirade- your pick.

  02.27.08 | Permalink | 2 Comments

  Owning a Prius is not a political statement, and Prius owners, your feces still stinks. You’ve simply lowered you “carbon footprint” a little bit. As a matter of fact, you really haven’t done much. You want to make a statement, TRY RIDING A BIKE Bicycles put out zero pollutants. If you rode one to work, […]

• Conscious Thoughts, green & environment

  PickupPal, to go your way…

  02.20.08 | Permalink | Comment?

  In the “global eco-friendly transportation revolution…”, PickupPal is the newest version of carpooling, servicing a driver and a passenger or -what will create competition with already established carriers- a driver and a package.
  Emphasizing on a more human environment, the service gives access to the choice of who will be your traveling companion, the where-abouts, when […]

• Conscious Thoughts, green & environment, sustainability

  a growing paper company

  12.06.07 | Permalink | Comment?

  A paper company in San Diego has decided to do more than just save trees. Instead of just making paper out of recycled paper, they make paper out of hemp and post-consumer waste.
  My first reaction was to have qualms about the practicality of growing hemp in large amounts. Southern California has some of the largest […]

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jungle [8]

Branded adventures in and out of the jungle.

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• designing human transformation through persuasion?
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• “Me too, me too!”, ie Tagalong brands.
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