The Archives

Branded Adventures, brand strategy
Great Advice - How to Brand Your Small Business Without Spending Any Money
01.14.08 | Permalink | Comment?

I just enjoyed great blog entry from Brand Company “Branding Brand” called How to Brand Your Small Business Without Spending Any Money. (I do know, the last sentence contained several “brands” but sometimes, just gotta throw caution to the wind.) Here are some highlights from the article, but we recommend you read it in it’s […]
brand identity, jungle [8], jungle [8]- client updates
Juicy news from j[8]
09.16.07 | Permalink | Comment?

We hear everywhere about living a more “green” life, but it’s not just about our environment; it’s about us too. It’s about being mindful of the inside and out of every product you buy–going orange, not green.
Generation Orange is a new lifestyle company for families striving to live healthy, happy and conscious lives. Founded upon […]
Articles, Branded Adventures, brand strategy
Branding. What do you know, Joe?
08.16.07 | Permalink | 3 Comments

Your Brand’s Path to self-discovery. The 5 “Must Knows” for Brand Success.
While strolling along the aisles of the national marketplace, I pretend to be astounded by the myriad of products and brand choices presented to me, all fighting for my attention. I notice that “A” attracts me visually, “B’s” jingle plays mercilessly in my head […]
Articles, Branded Adventures, brand experience, brand strategy
Experience Brand Engagement
05.31.07 | Permalink | Comment?

What makes you rush to the Peet’s Coffee & Tea 5 miles past the nearest Starbucks every morning? Why is it that you can’t resist visiting the nearest Target store? Why do you always prefer United Airlines to one of its competitors? It has got nothing to do with a compulsive disorder, if you are […]