Category
Design with Intelligence in Mind
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Branded Adventures, Design with Intelligence in Mind, jungle [8]
Magnifying Connections: creating an installation, episode 2
We’re two days away from Digital Family Reunion. And the building process has commenced. Here, jungle [8] Designer Tuan is in the midst of early construction. Enjoy!
To see where it all began, see Magnifying Connections: creating an installation, episode 1!
UPDATE: Here’s another video for all of you! Me, drilling holes in styrofoam balls! -
advertising, advertising industry, cause marketing, graphic design, online community, social activism
“If we knew how connected we are, how would that change everything?”
This is the question posed by Digital Family Reunion (DFR). jungle [8] has taken on the task of bringing the molecular level into a unified visual field. It began with Creative Director Lainie Liberti giving the visual interpretation of what a tech holiday party would want to stir in the consciousness of its attendees.
You will [...] -
Branded Adventures, Design with Intelligence in Mind, brand experience, brand identity
A Fresh (Branded) Gmail Experience
Yesterday, Google began its rolling release of the its newest novelty — Gmail themes! Hooray!
The customizable, personalized iGoogle pages have had themes for a while now, so extending Google’s already masterful grasp on theming to Gmail appears to be nothing short of a logical progression. And, as all things Google usually are, Gmail themes are [...] -
Branded Adventures, Conscious Thoughts, advertising, advertising industry, brand identity, brand strategy, green & environment, jungle [8]
When “Plug-in” Rhymes with Green
Whatever taste, aspirations are yours when choosing the car of the, your future, the constant in the equation will be its green properties. In the 2008 Paris, Detroit Motor Show, the diversification of the designs, technologies and creativity displayed incontestably the full range of environmental awareness of the car manufacturers.
Aligned with the desiderata of industrialized [...] -
advertising, advertising industry, brand experience
In-authentically Brazilian
10.16.08 | Permalink | 8 CommentsIt was last June when we saw our first Cabana Cachaca ad, and triggering our first blog in response. The dramatic black and white ad features the model’s completely bare ass as the centerpiece, making it a startling ad to find in a magazine that featured a child star on the cover.
Since then, the campaign [...]
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Conscious Thoughts, Design with Intelligence in Mind, advertising, color, graphic design
Well, color me [insert emotional trigger here]
10.08.08 | Permalink | 3 CommentsIt’s time to talk about color, or, for our audience across the pond, colour. Color: the derivation of those primary pigments red, yellow, and blue and made visible due to the light receptors in our ocular apparatus discerning the reflection and refraction of the color spectrum’s various visible wavelengths. But more simply — color is [...]
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Conscious Thoughts, fine art, green & environment, sustainability
the addiction is internal
We Americans love our things. I’ll admit it. I spent this weekend running around frantically, on a mad mission to find the perfect gift for two special people on their birthdays. I drove across town several times as I searched for the perfect item. At one point during the day, I got so stressed by [...]
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Branded Adventures, advertising
Something’s going on in Silver Lake and Echo Park. Plastered on that is.
Everyone’s seen the Barack Obama screen prints by Shepard Fairey, right? The ones that were enthusiastically waved by supporters at the DNC; the ones that were on the back cover of Wide-Eyed, and included in several other publications, for four months; the ones by the same artist of the Obey Giant fame?
Well there’s a new [...] -
advertising, advertising industry, brand strategy
Hits and Misses in High-End Branding
At first glance, it looks like an image straight out of Time Magazine: a toothless old woman holds a small child in her arms as she walks down a crowded street in India. Just another photo spread on world poverty, right? Wrong. The image is from a recent photoshoot from the September issue of Vogue [...]
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advertising, advertising industry, brand strategy, social activism
making money on women’s fear
09.02.08 | Permalink | 2 CommentsIf you’re female, and have watched TV within the past year, or gone to see the recent Sex and the City movie, you’ve most likely been urged to get a new vaccine called Gardasil, marking the first time most of us experienced being targeted by a drug company when sitting in a movie theater.
Pharmaceutical company [...]
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