As many businesses face budget cutbacks, many are turning to online advertising as a way to meet their marketing goals for less expense. So much so that Borrell Associates reported an expected gain of almost 50% in 2008 for local online advertisers, up to $12.6 billion. Local online spending is expected to make a 40% [...]
i made you a muxtape
It never happened to me, as home-schoolers don’t usually have boyfriends in junior high, (ok, not until college for some of us). But I’ve seen it happen plenty of times in movies, and I think it’s pretty much the most romantic thing ever. As a sign of affection, 14 year-old Jimmy spends six hours alone [...]
social cream
Having problems understanding the growing trend called social media? The value of social media explained in simple language in this clever video produced by the amazing folks at Common Craft.
It’s-all-about-me-itis
Selected members of the jungle[8] crew were particularly moved by a very interesting article recently posted on nytimes.com, entitled Exposed by Emily Gould. It’s a first person narrative, telling the story of how a young proffesional blogger/writer’s life collapsed (in her view, anyway) after habitually posting her a virtual diary online via her own blogging [...]
i feel…observed
Ever wondered if everyone feels sadder on rainy days, or if everyone actually feels more annoyed on Valentine’s than in love? If women feel fatter than men, or if people in North Dakota feel lonelier than New Yorkers? Apparently computer science innovators Jonathan Harris and Sepandar Kamvar were wondering the same thing, and the answer [...]
your tweets can change the world after all!
Just read this blog posting on sustainablog.com and was so thrilled Max Gladwell put together this list of the 10 Ways to Change the World Through Social Media. Gladwell points out, if you are already actively using social media applications, you are participating in the global consciousness anyway, may as well contribute to a positive [...]
It’s all in the name.
How clever is your domain? Rather it’s all in the extension. The current popular trend among domain names Playing with domain extensions What started just – and only sporadically – before the millennium, i.e. using the meaning or the meaningful elements of top level domain name extensions, has now turned into one of the Web [...]
Laser Monks
Everyday at my desk, plugged into my computer, managing projects and the day to day of jungle [8] I try to be good, green and responsible. This isn’t always easy to do when most office products kill dolphins, and plug up landfills. Trash bags need to be cut up when they go out, if not [...]
The Power of the Pen
According to a recent Wall Street Journal article, Internet blogging has a larger role these days than simply venting rants and raves. Bloggers are now “opinion-shapers” and dictators of consumer trends. The article tells a story of a small business’s success story, and how that success was catalyzed by publicity within the blogosphere exclusively. A [...]
upward trends in new media advertising
Without knowing the complete strategic market measurements, analysis, insight, I must comment on the apparent “big jump” in internet advertising as reported on TechCruch, February 26, 2008. According to the report, the Interactive Advertising Bureau estimated to $ 21,1 billion, the profit from advertising online. Evaluated at $45 billion globally by Kelsey Group, the internet, [...]