«
»

Conscious Thoughts, Design with Intelligence in Mind, advertising, fine art

Frederic J. Baur honored by his peers

06.19.08 | 3 Comments

pringles

Andy Warhol’s tomato soup can design revolutionized the world of Art and Advertising when it first smiled at a customer on the shelf of a grocery store. No one then imagined that Campbell’s destinity was sealed to Posterity.

Few years later, a very personalized, identifiable potatoe crisps container launched Pringles to perennity.  Its author Frederic J.Baur. Master in his chemistry laboratory, he developed the tubular concept to trigger commitment to the brand and he succeeded.

If I refer to him today, it’s because he left this world in his Pringles container! it was his last wish! The goddess of the potatoe crisps blesses you!

3 Comments

have your say

Add your comment below, or trackback from your own site. Subscribe to these comments.

Be nice. Keep it clean. Stay on topic. No spam.

You can use these tags:
<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

:

:

Spam Protection by WP-SpamFree


«
»