June 2008
The Archives
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Conscious Thoughts
when green is black - extreme dining
Meaning no lights, dark, conserving energy… Not sure if this qualifies as actually “green” due to the certain cleaning bills required. So what is it? A new restaurant in San Fransisco has taken energy conservation to the extreme. Can you imagine dining on a 3 course meal in the pitch black? Can you imagine grabbing […]
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jungle [8]
jungle [8] Principal Invited to Speak at APS Conference
Lainie Liberti, Principal and Creative Director of jungle [8], a Los Angeles-based leading brand strategy and graphic design agency, has been invited to speak at the Regional Student Conference on June 28-29 at UCLA, hosted by the Association of Professionals and Students.
The Association of Professionals and Students is a nonprofit organization with the goal of […] -
green & environment
wind power’s green my a$$!!!
You might think the idea of wind power generators are cool when you see them from your car when passing areas like the San Gorgonio Pass in Southern California, along the 10 freeway heading towards Palm Springs. The site is awe-inspiring—many of the wind turbines blades span over 100 feet, and the structures themselves are […]
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Branded Adventures, Conscious Thoughts, brand strategy, green & environment, sustainability
green carpet for sustainability
Since 2006 Graham Greene has a voice. What am I talking about Green has its voice. The Green Awards prides itself on unrolling the green carpet to creative corporations by awarding them prices for endorsing social responsability, for echoing sustainability, for raising awareness on green issues.
For 2008, the Green Awards selected a large scope of […] -
jungle [8]
There’s more to lunch than flavor
Today’s lunch was another homerun. Not surprisingly, Nora Bouaziz was involved. The other half of this culinary super-duo was Lainie Liberti, making a rare appearance in the kitchen. Her avoidance of the kitchen has nothing to do with Women’s Lib, rather, Lainie’s usually glued to the computer with a massive workload and simply doesn’t have […]
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Conscious Thoughts, advertising industry, political activism, social activism
the kiss of death
In the country that celebrated, glorified the sense of humor and creativity, prude and devote eyes decided that Heinz last ad was “inappropriate” for “children”, and censored it.
In reaction to this extremist “feed back” (only 202 people raised their voices, far from representing the majority!), Heinz under pressure cowardly pulled the ad from the British […] -
Conscious Thoughts, political activism, social activism
autopsy of a crime
Police and its scientific investigators usually agree that most crimes are either motivated by passion, power or money. An autopsy of a crime revealed that once again, the latter explanation triumphed.
Her closest friends in the international scene always celebrated her strong will for independence, her steady micro and macro-economical anchorage. Did it make others envious? […] -
Branded Adventures
Hot from hoovering the office while wearing spandex, I drank some cool liquid…
…from my thermos, ate some jello for lunch, put a band-aid on my bumped knee and for a precaution, I popped a couple prozac. Now that I think of it, gotta run to the drug store to stock up on my viagra supply, and stock the office with some tampex.
Yep. […] -
brand identity
iMe
Apples iBrands rock, so what happened to “MobileMe” from the brand name to the logo? Just read a great commentary, comparing Apple’s new branded service with the Microsoft product Windows Me (Millenium Edition) on the blog Wisdump.
From their post, simple observation, but worth noting:
Here’s something more disturbing. Why does the MobileMe logo look so […]
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green & environment
carbon bigfoot-print
A jungle[8] employee recently took inventory of his annual co2 output, or carbon footprint from 5 different web “carbon calculator” services. Here are his scores from each:
carbonfootprint.com 22.54 tons/year
nature.org 37 tons/year
climatecrisis.net 14.6 tons/year
carboncounter.org 14.66 tons/year
zerofootprint.net 28.5 tons/year
What does this mean? It means, among other things, this particular person is a mass CO2 […]
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jungle [8]
Branded adventures in and out of the jungle.Latest Posts
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