Transformative Capital, a strategic advisory and hybrid equities firm based in Los Angeles, required a new brand identity that communicated their value proposition, “…providing conscious capital services that support a sustainable world.”
As Transformative provides value, synergy and growth to early stage private companies their new brand had to communicate the pro-active leadership qualities that drive the company and carve out a position in the global capital marketplace. The brand experts at jungle [8] helped to position Transformative Capital within the $500 billion market as a key economic player on the world financial stage.
Since Transformative focuses its energies to serve clients in the W.E.S.T. industries (Wellness, Energy- Environment-Education, Sustainable, Transformative), the new brand identity had the added challenge of communicating value, expertise and credibility to a wider audience while connecting with a specific targeted segment. The new brand identity effectively achieves this goal, thus jungle [8] and Transformative Capital, together have made the commitment to finance a better world.